About AuCelle

Where Gold Meets Diamonds, Beauty Becomes Her.

Our Story

Founded in 1969, AuCelle is built on the legacy of second-generation jewelers who have
dedicated their lives to the art of fine jewelry. What began as a family tradition has
evolved into a modern house of luxury, blending heritage with innovation and creating
timeless treasures that can be cherished for generations.

Our Name

The name AuCelle reflects our essence:

Au — the chemical symbol for Gold
C — for Carbon, the element that forms dazzling diamonds
Elle — French for Her, the woman we create our jewelry for

Together, these elements capture the spirit of our brand: Where gold meets diamonds, beauty becomes her.

What We Offer

From 18K and 21K gold jewelry to stunning lab diamond designs and
moissanite in silver, AuCelle offers something for every taste and every budget.
Each piece is crafted with precision and passion — elegant, ethical, and everlasting.

Our Promise

At AuCelle, you are not just a customer — you are family. We are committed to
providing the best service, the best prices, and a jewelry-buying experience that is
comfortable from the moment you order until your piece arrives. Your trust is the reason
AuCelle exists, and we are deeply grateful for it.

Custom Creations

Have a vision of the perfect ring, necklace, or bracelet? We welcome
custom orders. Our expert jewelers will work with you to transform your ideas into
reality — whether it’s a lab diamond engagement ring, a moissanite masterpiece, or a gold
heirloom to be passed down.

Thank you for letting us be part of your most meaningful moments. We hope every piece you choose from AuCelle becomes a treasure you’ll cherish forever.